CO - Markinnovation

It's all about Marketing in the new age!

Markinnovation is a knowledge service that delivers insights, trends, strategies and analysis that would be relevant to any Marketing function. How technology has come of age to deliver the thinly sliced customer segments? How analytics and such tools add a new dimension to looking at customers? How companies across the globe reach and retain Customers? And how targeted marketing communication programs deliver measurable results? Industry experts, academicians and opinion leaders — all contribute to create a meaningful and insightful experience.

It’s the stakeholder, stupid!

It’s the stakeholder, stupid!

Why it took me four years to build a website... T...

On Becoming Customer Centric

On Becoming Customer Centric

On Becoming Customer Centric     Some...

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