Markinnovation Consulting
Tech-driven marketing helps enhance online presence, engage customers, unleash potential — rapidly. Markinnovation consulting takes an altogether a different approach to marketing, digital and social platforms. We work closely with marketing process owners. We first understand your marketing objectives, map them with the business goals, and then determine social media and digital platforms you need to achieve them.
Our expertise is in:
- Digital business consulting
- Digital revenue model generation
- Digital marketing services
- Social media marketing & promotion strategies
- MarComm & Digital branding strategies
- E-commerce management & strategies
- SEO, SEM & Marketing analytics
- Web development
- Online new product launch
- Content management
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Mr. Uday Zokarkar
Chief Mentor, Markinnovation delivery
Fascinated by Media and its characteristics, Uday Zokarkar has worked on the business side of media for almost 25 years.
Just before founding Mantra Media in December 2008, Uday worked with Consim Info Pvt. Ltd. (brands such as BharatMatrimony.com and Clickjobs.com) for three and half years.During his stint with the companyand as a part of the senior management team,Consim went through two rounds of VC funding and secured almost USD 20 million from Yahoo Inc.,Canaan Partners and Mayfield Inc. of USA. As the Business Head of BharatMatrimony.com, he aggressively worked on growing the revenues of the company at the rate of 100% plus on year on year basis.He spearheaded the project of BharatMatrimony Centers to setup 110 brickand mortar centers within a period of one year. He worked with the Founder & CEO of Consim on developing India and International markets and during this tenure,the companygrewfrom less than 75 employees to about 900 plus.
Prior to joining BharatMatrimony,Uday worked in US market for about six years.In the US,he cofounded Mantram Magazine, a business technology and lifestyle magazine targeting South Asians in North America. Mantram eventually got acquired by SGA Media Inc. (a subsidiary of Network 18 Group of India).He worked with Late Mr. Gopal Raju (founder of India Abroad, Indian American Center for Political Awareness, IACPA),as COO of News India-Times Group.Uday took the challenge of reviving America's first and only (then) 24/7 Indian American FM station WCNJ 89.3 FM branded as Dhoom FM 89.3.
During this time,Uday handled many independent projects like consulting Dish Network (part of EchoStar Communications Inc., a multi-billion dollar company) for their South Asian Channels, launch of Sun TV at NewYorkon Dish Network.
He also acquired exclusive rights of advertising of the highly sensational India–Pakistan CricketSeries for US market,when Team India visited Pakistan in the year 2004.He worked intenselywith other media professionals to market Indian American ethnic market to the mainstream America. He was actively involved with the Indian American community for various causes and was part of Executive Committee of TiE tri-state NY-NJ-CT Chapter.
He has been interviewed by many leading media houses including TIME Magazine, USA, for his expert knowledge in his domain.
Earlier, Uday worked with the Times of India Group (India's largest media conglomerate) in M.P. Market as Response Head. He enjoys interacting with the management students and has been visiting various campuses like IIMA, MICA, BIMM-Pune to name a few. He was associated with Hindu's Business Line Club,a forum that facilitates Industry–Institute interactions.