Career Tips, Please
Last week, I was tagged by the fab Tim McDonald in a LinkedIn post asking to share some pointers for a content person looking for work. I glanced at her LI profile and came up with some bullet points and some quick advice. It seemed to be helpful for her as well as many others who read the comment. So I've added to them here. What are your career tips? Post them in the comments. I will take the best and add them to the post itself. And please sign up for my newsletter, about to return from hiatus: social, digital, life tips. Make sure we're connected on LinkedIn, as well as Twitter (@sree) and IG (@sreenet).

@SREE'S QUICK TIPS FOR JOB SEEKERS

COMMUNITIES ARE USEFUL: Look to sign up for communities in your area of interest. LinkedIn, FB, etc have great groups - feel free to dip in and out till you find one(s) that make sense for you. If you're interested in anything digital or social, join my closed FB Group: >http://bit.ly/sreesocgroup. If you're interested in media and journalism jobs, be sure to connect with >http://MEOJobOnline.com, the best listing for media jobs (@MEOjobs on Twitter).

ASK FOR HELP: Write to mentors, teachers, friends in relevant fields and explain you are looking. Be clear about your interests and any geographic restrictions.

WRITE A FORWARDABLE EMAIL: To those folks who might be able to help you, write a forwardable email that includes the following:

short, immodest third-person narrative bio (John Smith is...)
include links to any relevant social accounts, including LinkedIn profile.
attach a resume (if, like me, you've not made a resume in years, do what I do... Go to your LI profile, click on MORE, then SAVE TO PDF... Won't be perfect, but that's all I use).

ABSORB ADVICE: I am writing an epic Twitter thread about careers, job loss and what's next (100+ posts and 500,000 views): >http://bit.ly/careersthread ° add your tips!

IMPROVE YOUR LINKEDIN PROFILE:

use a recent, recognizable photo of you - just you, no boyfriend or girlfriend's shoulders, please. A decade ago, I wrote about the importance of profile photos.
maximize your headline to describe yourself and what you’re seeking. Think of this as the escalator pitch about yourself.
use the About section to control your narrative and put the elevator pitch about yourself. Doesn’t have to be as ridiculously long as mine: >http://linkedin.com/in/sreenivasan
add links to projects or upload work samples to your About section and also add them to each position. No harm having duplicates in different parts of your profile.
for each previous position, describe duties, highlights, achievements.
for each education item, list courses, any well-known profs, highlights, achievements.
connect with more relevant folks in your target city. Personalize each of your requests. If you're in media or journalism or marketing, connect with me and we ought to have lots of folks in common.
Recommendations are very very very very important. Ask from relevant folks right away. And build a habit of asking for them in the future.
Skills section is not as important, but make sure relevant skills are listed. That will help you be found on searches by recruiters and their bots.
study your list of interests. Do they represent your true interests? Are there companies and people you should add? Delete?
personalize your LI URL: >https://www.linkedin.com/help/linkedin/answer/87/customizing-your-public-profile-url?lang=en You may need to do that from your laptop or desktop; everything else on this list you can do on your phone.

DON'T GIVE UP! You will land on your feet. GOOD LUCK!
  • Sree Sreenivasan
    Sree Sreenivasan
    Inaugural Marshall Loeb Visting Professor of Digital Innovation at Stony Brook School of Journalism

    Sree Sreenivasan is known around the world for his digital expertise. He amassed much of his following from forward thinkers in business and classrooms while on faculty at Columbia University Graduate School of Journalism, where he taught new media and media entrepreneurship. This year he’s on Long Island as Stony Brook University’s Marshall R. Loeb visiting professor of digital innovation and audience engagement. With that digital wisdom comes a personable side, which helped Sreenivasan when he found himself out of a job as a chief digital officer first at the Metropolitan Museum of Art and then at the City of New York. He taught a course on entrepreneurship at Columbia for four years with Ken Lerer, the co-founder of Huffington Post, chairman of Buzzfeed and co-founder of venture firm LererHippeau. In 2015, Fast Company named him one of the 100 most creative people in business and in 2010, he was named one of the 35 most influential people in social media by the Poynter Institute. In 2014, he was named most influential CDO by CDO Club.

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